← WORK
GROWING UP 
WITHOUT STEREOTYPES                                                                   
CLIENT: NUTRILON (DANONE)
AGENCY: BBDO ARGENTINA
When I started in this industry I said in my graduation speech: 
"I want to make impactful campaigns that aim towards positive change, elevating diversity and inclusion". This campaign was a moment to make my purpose a reality again. 
This is how I proposed to a brand of milk for kids, to tell parents that they are wrong when they say that children do not understand many things in life. The reality is that adults are the ones who are wrong because they are full of prejudices. 
Of course, good nutrition is important. Growing up without stereotypes, too.
Lápiz de Oro Argentina: 01 Bronze | Argentinian Creative Circle Diente 2022: 01 Bronze | MMA Smarties 2022: 01 Bronze | Obrar Awards 2022: 01 Silver
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FILM
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Agency: BBDO Argentina - CCO: Joaquin Campins, Christian Rosli - Creative Directors: Tomas Wilhelm & Juan Pedro Ferretti - Copywriter: Mar Ichiyanagui - Art Director: Valen Grondona - Head of Client Services: Sebastián Díaz - Account Director: Natalia Maidana - Project Manager: Julieta Altare - Strategy Directors: Micaela Suaya & Axel Malamud - Head of Production: Anita Pillado - Production Company: Argentina Cine - Director: Martín Holzman